Displaying the last updated date on your WordPress posts can be useful for both readers and SEO, especially when your content is refreshed over time. However, showing an updated date for every small edit can make posts look unnecessarily changed. This snippet solves that problem by appending the modified date after the published date only…
Managing product images efficiently is crucial for any eCommerce business. If you store your product images in Google Drive folders, using FileDrop, a powerful file management tool for Google Sheets, can help you generate a structured list of image URLs directly in your spreadsheet. This guide will show you how to do it step by…
Hi there Woocommerce users and fans, this is the 4th edition of this simple newsletter, hope you enjoy the content. Metrics For your E-Commerce Store However good you think your gut feeling is, data should be your source of decision making when it comes to marketing, growing your store, making changes, or fixing what is…
Sell more with CA$HVERTISING I am reading a great book about writing copy that sells, Cashvertising by Drew Eric Whitman. The book is full of practical advice and psychological “tricks” you can use to write better copy for your website or for your ads to help you convert more visitors into customers. I highly recommend…
Don’t host your email with your website Something to think about when you are building your store and technology stack is what happens when your website fails? You have to have different redundancies in place and one of them is email. Many online entrepreneurs at the beginning buy hosting plans that include emails as well….
First of all, thank you for reading this newsletter, I appreciate you signing up and taking the time to browse its content. A short summary: Exit-intent technology and why you should use it Why we use Mailerlite for marketing and automations Disable your coupon field A quick preview on WooCommerce 4.3 Exit-intent technology Ever wondered…
There’s a lot of debates when it comes to hosting and everyone has an opinion about it. I’ve used tens of hosting companies so far and the differences between them are not that big. Pricing usually makes the difference and the cheap ones oversell. So if you want your WooCommerce shop to be fast, don’t…
Depending on what kind of product you are selling one of the two options might be more appropriate. As always testing the hypothesis must be done to make sure we made the right decision. The difference: – Add to cart: I press the button and it adds the product to cart and sometimes it redirects…
First time I’ve learned and applied an eCommerce conversion tip was in 2008 when I read about color psychology in eCommerce and how it can influence buying behavior, basically the color pallet on your website can influence the conversion rate. What I did at that time was to change the color of our “add to…
Your WooCommerce store sends a lot of emails, to the customer when signs up for an account or when an order is placed. It also sends different emails to you the store owner to let you know about orders, customers or other things. These emails are called Transactional Emails: “A transactional email is a type…
